The sauna culture is an inclusive, body positive, holistic movement that is sweeping the country as people seek natural paths to health and wellness.

Combining Sauna, Contrast Therapy, and Nature.

1

Used for centuries in Nordic and Baltic cultures, saunas offer numerous physical and mental health benefits:

  • Improved circulation – The intense heat causes blood vessels to dilate, increasing blood flow and oxygen delivery throughout the body.

  • Muscle recovery – post-activity heat therapy reduces soreness and helps clear metabolic waste after walking, cycling, hiking, or the stresses of modern living.

  • Detoxification – Sweating aids in flushing out toxins through the skin.

  • Stress relief – The sauna promotes deep relaxation, lowers cortisol, and activates the parasympathetic nervous system (rest and digest).

  • Improved sleep – Sauna use before bed has been linked to better, deeper sleep.

  • Immune system boost – Regular heat exposure stimulates white blood cell production and resilience to colds and infections.

  • Digital detox – The sauna provides a phone-free, screen-free, meditative environment.

2

Contrast Therapy – Sauna & Cold Exposure benefits:

  • Boosted circulation and metabolism – Rapid changes in temperature challenge the cardiovascular system in a positive way.

  • Lymphatic System Stimulation:

    Cold water exposure causes vasoconstriction (narrowing of blood vessels), and the alternating with a sauna an dilation of blood vessels, helps to stimulate the lymphatic system, promoting the movement of lymphatic fluid and waste products. 

  • Reduced inflammation – Cold exposure helps reduce muscle and joint inflammation.

  • Enhanced mental clarity – Cold plunges activate the nervous system, leaving people feeling alert, refreshed, and uplifted.

  • Mood elevation – Cold exposure is known to trigger the release of norepinephrine and dopamine, creating a natural high.

Result: A deep sense of physical rejuvenation and mental clarity often described as “euphoric” by users.

3

Nature Immersion: Healing the body through connection.

Immersing yourself in nature exponentially increases health and wellbeing of sauna bathing benefits:

  • Stress Reduction: Nature immersion has been proven to lower blood pressure and reduce stress levels.

  • Enhanced Mood: Exposure to nature improves mental health and reduces feelings of separation, anxiety and depression.

  • Improved Immune Function: Regular time spent in nature boosts the immune system and supports the body’s microbiome.

  • Forest Bathing (Shinrin-yoku): Simply being surrounded by trees lowers heart rate, reduces blood pressure, and reduces anxiety.

  • Mindfulness: Listening to birdsong while relaxing and cooling off under trees after a sauna activates grounding and presence.

  • Grounding: Standing barefoot on the Earth following your sauna and cold plunge has a profound energetic effect on the body - balancing the positive and negative energetic flow through the body.

  • Connection: We experience a deeper level of relaxation, restoration and rejuvenation through connection and relationship with nature. Our bodies recognise, and respond, the moment we touch the earth - restoring the communication network within us and around us to the wider community of life.

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